ROCK THE STREET

Born from the streets and driven by raw creative energy, ROCK THE STREET embodies freedom of expression and existence. By breaking conventions and transcending cultural boundaries, Sully SEFIL, the brand's founder, shines a spotlight on the talents emerging from our streets.

Drawing inspiration from the worlds of hip-hop, rock, pop, and extreme sports, ROCK THE STREET asserts collective and individual strength. More than a brand, it's an attitude, a way to proudly assert who you are.

The X logo symbolizes the intersection of streets, styles, and cultures, because unity is strength, and mixing is richness." A free and bold fusion.

We Don't Give A Fuck!

Sully SEFIL